I recently became a contributing writer for the Dormont-Brookline Patch, an online newsletter for the Dormont and Brookline neighborhoods. Started in early January, the site is steadily building a readership locally and in the surrounding Pittsburgh area, and I’m happy to be a part of the growth of this project.
My first article for the site has been posted. It’s a news feature on the struggling Dormont Fresh Market. If you live in or around the South Hills, or are just passing through via the Red Line T, do yourself and Cher Murphy a favor and stop by the market. She’s really built a store from a personal philosophy and is trying to bring fresh, affordable goods within reach of the entire community. The fact that she is struggling to sustain when so many people could benefit from her services is damn criminal, and an example of how communities fail their small businesses.
Click on the excerpt to visit the article!
Expecting a drop in business with the low foot traffic on Potomac Avenue, Murphy expected to make up the difference with grocery deliveries. The service, announced in October, is provided to Dormont, Brookline, and Beechview residents and is free for senior citizens. But aside from some loyal patrons, the service has yet to take off.
Now, disappointing in-store business is echoed by a delivery service that hasn’t yet justified the extra inventory it requires. Murphy predicts that if business doesn’t pick up soon, she will have no more than six weeks left.